THE PR INSIDER

Insights from Eventful PR
Public Relations, Press, Branding & Marketing Trends.

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Today word of mouth simply is not enough to run a successful business. Incorporating PR into your plan is an important step to giving your brand a voice, and as we always say at Eventful PR, ensuring it is heard. On the surface, PR keeps you relevant, ensuring the public is informed of your news […]

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Leveraging Instagram In Your Interior Design Business Instagram celebrated its 14th birthday in 2024, and it has exploded in recent years, reigning as the premier platform for eye-catching photography and graphics, but there’s more to it than just pretty pictures. Instagram is a platform to showcase your work and connect with consumers, the design industry, influencers and […]

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4 TOOLS TO TAKE YOUR SOCIAL MEDIA STRATEGY TO THE NEXT LEVEL Behind every successful social media strategy is a set of tools and apps that help keep you organized and on track. With so many options out there, which ones yield the best results? It’s also tricky to find out which apps you might […]

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IS IT TIME TO OUTSOURCE YOUR SOCIAL MEDIA? Many businesses are leveraging the power of social media marketing to make tremendous strides in growing their businesses. Social media marketing plays a crucial role in brand awareness, directly connecting with your ideal client, increasing awareness about products and services and increasing sales. The reality is, social […]

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Video has now become a critical part of every marketing plan. Here’s how video is benefitting our clients, and how it can be a boom to your business, too. If you’ve heard the saying, “A picture is worth a thousand words,” just imagine the value of video content. That is the foundation of video marketing. […]

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In the last six months this has become the most frequently asked question on my discovery calls. For a lot of you it’s not financially feasible to outsource both so the question of blog vs newsletter is an extremely important one. I have to start with the answer that may have you rolling your eyes […]

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As a PR professional, I can tell you that securing press coverage isn’t enough anymore. You also have to make it highly visible. This seems obvious, but it’s surprising how many companies inadvertently bury their press coverage. You work so hard to get it, so it’s in your best interest to make sure people see it. Show yourself! With […]

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Your social media marketing goals have a key point in common with many of the other goals in your day planner: they take effort and attention every single day. Not just when you’re feeling inspired (or at 11PM when everything else is taken care of). Be organized. Maintaining a social media calendar lets you plan ahead, […]

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