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Effective PR Strategies for Businesses with Smaller Budgets

Effective PR Strategies for Businesses with Smaller Budgets Public Relations (PR) is essential for enhancing business visibility and ensuring long-term success. For many businesses, particularly small and medium enterprises, budget constraints can hinder the ability to implement traditional, full-scale PR programs. However, with strategic planning and innovative thinking, even those on limited budgets can achieve …

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Photography Series Part 2: Our Top Tips for the Best Interior Photo Shoots

A picture is worth a thousand words, and potentially a lot more than that. When you’re trying to convey a message about your work or your brand, great marketing photos can translate to tangible wins, including more media coverage, valuable visibility and yes, dollars in your pocket! For interior design firms, great photographs should tell …

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Photography Series Part 3: Finding the Right Photographer and 6 Rules Before You Sign On

Photo credit: Stephani Buchman You’ve put the finishing touches on your latest design project, and your client is thrilled with the result. Now, it’s time to put it in the spotlight. You’ll need photos, and a great photographer to capture your work. As you know, not all photographers are created equal. Here’s a collection of …

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