Public relations firm Eventful PR is pleased to announce it has been named the agency of record for FUZION Flooring, a designer, manufacturer and distributor of floor covering products. The agency will handle consumer press relations for the brand's Canadian arm, effective immediately. With Eventful PR's concentrated focus on interior decor, product and lifestyle clients, the agency looks forward to helping raise the brand's profile within the Canadian interior decor industry, and by making it a household name that consumers recognize and request.
FUZION Flooring boasts a global reputation for style, selection, good value, quality and service. The brand is renowned by homeowners, designers and architects, and is at the forefront of flooring innovation and design. FUZION offers high-performance flooring products in a wide range of colours and finishes. A full range of flooring comprises unique collections and offers a selection of desirable design looks for the home.
Eventful PR will manage trade media relations, strategic counsel planning, press office, and the broader interiors and lifestyle media sectors.
“With the extensive range of new products as well as two new showroom openings in Canada this year, the time was right to begin working with a dedicated Canadian PR agency. We’re looking forward to working with the team at Eventful PR, leaning on their extensive experience in the flooring sector," says Tom Giancani, Vice President of Sales and Marketing at FUZION Flooring. "Additionally, we believe that with their previous home and design clientele, Eventful PR has the knowledge and experience to support and assist us in creatively elevating our brand further in the flooring sector within Canada."
The exciting announcement adds to Eventful PR's rapid expansion of upscale product and design-industry clientele.
"We are excited to help build the FUZION brand and explore the company's opportunities for growth," says Sharyn Smith, founder and principal of Eventful PR. "We look forward to sharing their unique story, and to showcasing their design offerings to Canadian consumers."
About FUZION Flooring
As a manufacturer, designer, and distributor of floor covering products, FUZION Flooring believes quality flooring should be crafted to stand the test of time. The company's master wood craftsmen are the foundation of local tradition, practicing techniques passed down to master heirs over generations. With many years of experience manufacturing and distributing floor coverings, FUZION understands the impact their products can make on the environment. To comply with their internal policy of acting in an environmentally responsible manner, all FUZION products and raw materials come from sources and suppliers that are accountable to various globally recognized regulations with regards to sustainability, safety, and responsible natural resource consumption. For more information, visit online at FUZIONFlooring.com
About Eventful PR
Eventful PR is a full-service, results-driven public relations agency specializing in design and lifestyle brands. Since 2003, Eventful PR has been providing compelling content to traditional and digital media, specializing in public relations, media relations, brand strategy, and creative events that get their clients noticed. For more information, visit Eventful PR online at EventfulPR.com