Melissa joins Eventful PR with a background of both in house and agency PR with close to a decade of experience in communications and marketing. Melissa is an innovative and results-driven PR consultant, specializing in media relations, strategic communications planning and execution, social media campaigns, and creative event planning and management.
She has had the privilege to lead both Canadian and North American PR strategies for notable brands such as Skechers, PetSafe, Buytopia, Elizabeth Grant Skin Care, Dufflet Pastries, Fruits & Passion and many more. Melissa's passion for lifestyle brands has allowed her to push creative boundaries and generate consistent media attention for both traditional and digital coverage to several product and service-based companies on a global scale. Melissa is a tenacious PR pro who approaches media relations with a positive attitude that reflects her passion for Eventful PR clients.